Facebook recently announced it’s new line of Advertising products called the Dynamic Product Ads. Getting started is easy. All you have to do is follow these 4 steps.
1. Upload your product catalog. You need a Facebook Business Manager account to be able to do that.
2.Set up your marketing pixel.
3. Create a dynamic ad template.
4. Run dynamic product ads.
Here are 10 facts however you should know about the new Facebook Dynamic Product Ads:
[box] 1. Businesses can promote multiple products with Facebook Product Ads[/box]
[box] 2. Businesses can promote their entire catalog[/box]
[box] 3. It has advantages over Google Adwords[/box]
[box] 4. You can leverage Behavioral data of your consumers[/box]
[box] 5. You can use location data to your advantage[/box]
[box] 6. These ads will be created dynamically by Facebook [/box]
[box] 7. Advertisers however will have the power to curate their Ads[/box]
[box] 8. Businesses can highlight products that were viewed on their website[/box]
[box] 9. Businesses can highlight their best selling products in dynamic Ads[/box]
[box] 10. The Ads will stop dynamically too when product is out of stock[/box]
Here’s a great step by step guide from Ad Espresso on how to create a Multi product ads in 5 easy steps.
Over to you: Have you tried the new Facebook Dynamic Product Ads? What did you think?