Snapchat's Evan Spiegel success business quote

Business Wisdom by Snapchat’s Evan Spiegel #SocialNirvana

Evan Spiegel, the CEO of Snapchat was just named Forbes – World’s Youngest Billionaires of 2015 under 40. Today, Evan has a net worth of $1.5 billion. But he didn’t start off that way. What Evan knew then is invaluable even today.

[Tweet “Evan Spiegel, the CEO @Snapchat was just named @Forbes World’s Youngest Billionaires #SocialNirvana”] 

“Somewhere along the way, when we were building social media products, we forgot the reason we like to communicate with our friends is because it’s fun.” ~Evan Spiegel
What important lesson and startup business wisdom does this convey?

Never loose focus

[Tweet “Never loose focus #growthhacking #SocialNirvana @shilpiagarwal01”]

As a Startup CEO and Entrepreneur, there’s a lot on your shoulder and sometimes it’s hard to keep a focus. With so many ideas about the features to add and the road ahead, it’s important to never loose focus on the core product and the audience you’re building it for.

In this case, the whole idea of Snapchat as a Social Media product company was to communicate with friends and have fun.

Dare to Change

[Tweet “Dare to Change #growthhacking #SocialNirvana @shilpiagarwal01”]

The popular perception is that if you delete something online, it must be bad or embarrassing. Snapchat dared to challenge and and change this perception!

Your Turn

What’s the best Business Wisdom you’ve heard?

Author: Shilpi Agarwal Shilpi is a Social Data Evangelist + Analytical Nerd + Design Junkie. She leads Social Strategi, a Social Media Agency with data intelligence chops that harnesses the power of social data intelligence to strategize and execute paid media campaigns on Facebook, Instagram, Pinterest, LinkedIn, Twitter and Google. She’s also a Speaker, Podcast Host and Startup Mentor who believes Social (Media + Data + Good) = Growth.