Podcast Episode 2_Brian Carter

The Social CMO Show Episode 2 – Brian Carter

Listen to Brian Carter, CEO of Brian Carter Group in this exclusive The Social CMO podcast with your host, Social Data Girl.

[Tweet “@briancarter, keynote #socialmedia in #SocialCMO exclusive #podcast #SocialDataGirl.”]

Brian Carter is the #1 bestselling author of The Like Economy, LinkedIn for Business, Facebook Marketing, and The Cowbell Principle. A keynote Speaker on Social Media and interviewed by Bloomberg TV, Mashable, The Wall Street Journal, Forbes, ABC News, Inc. Magazine, and Entrepreneur Magazine.

We talked to Brian about:

1. What is the best platform for Paid Advertising – Google Adwords, Twitter Ads, Facebook Ads
2. Brian’s experiences with each platforms and why he moved from one to the other?
3. What are some of the strenghts and weaknesses of each platform?
4. What is Brian’s strategy for creating Facebook Ads with the best ROI?
5. Best practices for Facebook Advertising for local SMBs just starting out.

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Author: Shilpi Agarwal

Shilpi is a Social Data Evangelist + Analytical Nerd + Design Junkie. She leads Social Strategi, a Social Media Agency with data intelligence chops that harnesses the power of social data intelligence to strategize and execute paid media campaigns on Facebook, Instagram, Pinterest, LinkedIn, Twitter and Google. She’s also a Speaker, Podcast Host and Startup Mentor who believes Social (Media + Data + Good) = Growth.