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VP Marketing, Conversion Logic
Tony Yang is a tech-savvy and data-driven marketing leader with deep experience in both large enterprises and startups in the B2B software-as-a-service (SaaS) and IT services space. He possesses a unique blend of high-level strategic planning and management skills as well as the ability to execute on a tactical level as an individual contributor. Tony holds an MBA from the Marshall School of Business at University of Southern California, a Masters in Information Systems Management from Keller Graduate School of Management, and BA degrees in both Economics and Chinese Studies from the University of California, San Diego. He is fluent in both English and Chinese. Tony is also a frequent speaker on B2B marketing at conferences, webinars and business school programs, including: - 2016 FlipMyFunnel – Austin - 2016 FlipMyFunnel – Boston - 2016 ``The Move To Predictive`` event hosted by Integrate & Just Media - 2015 & 2016 Mintigo Predictive Marketing Customer Events - 2015 ``Marketing Loves Sales`` event by Obility - Guest Lecturer at USC Marshall School of Business (MBA class on digital marketing taught by Allen Weiss, founder of MarketingProfs.com) - Numerous digital conferences and webinars He has been recognized by his peers in the B2B marketing community as a thought leader and influencer, including: - ``2016 Top 40 Demand Marketing Game Changers`` (by Heinz Marketing & Integrate) - ``Top 40 ABM Superhero`` (by Terminus) - ``Top 50 Most Influential People at Marketo Summit 2016`` (by Heinz Marketing) - ``24 Top Account Based Marketing Influencers We’re Following On Twitter`` (by LeadGnome)
Data Driven Marketing Leader
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